Do you run or work in a small business or social enterprise?
Would you benefit from research, social media, marketing strategy, customer retention or communications advice to help to grow the business?
The Government’s Growth Voucher Programme might be able to help you.
I’ve just become accredited as a Growth Voucher Adviser – I’m thrilled, as I love helping people running small businesses and social enterprises to develop their skills, unlock their talents, and grow their enterprises. Perhaps your business could benefit from some support?
What is the Growth Voucher Programme – and how can it help your business?
The programme has been set up to “deliver support for up to 20,000 small businesses in England, focussing on small businesses who have never sought business advice before.” Businesses looking for advice can apply to the programme online. Applying is a simple and quick process; after making an application you are then assigned to either an online or face-to-face business advice assessment – again, this is quick and easy.
Applicant businesses are then randomly chosen to get a voucher for up to £2,000 to help pay for 50% of the cost of strategic business support in one of several specialist areas: mine is marketing, attracting and keeping customers.
If your business could benefit from strategic advice then it’s well worth applying to the programme, since it will cover up to 50% of the cost of commissioning someone with skills and experience to help you.
Activities a Growth Vouchers can fund (which I can help you with):
- Analysis of your market, including your competitors, opportunities and threats
- Customer analysis: Who are they? What do they need? How can you reach them?
- Advice on how to satisfy customer needs profitably
- Help to divide your customers into groups and target them effectively
- Help to make your communications planning more effective and integrated across your business
- Analysis of your sales strategy
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