A high-profile rogue PR agency reminds me that many folk have a jaundiced view of PR and communications – and you can’t necessarily blame them.
But good and ethical PR (and marketing) is most definitely not about telling lies, spinning facts, or creating hyperbole around mediocre products and services.
Can rogue agency bring PR industry into disrepute?
September 5, 2017 by Leave a Comment
Future scanning: wi-fi, communications, tech, and media disruptions
August 9, 2017 by Leave a Comment
New radio show podcast: an update about some of the enormous changes taking place in journalism and the media right now, and an interview with wi-fi and tech expert (and bestselling author) Neil Reid.
Meet me at StartUp 2015: UK’s largest StartUp show
January 15, 2015 by Leave a Comment
StartUp 2015 is a free event for early stage entrepreneurs, described by organisers as “the UK’s largest StartUp show of the new year.” I’m looking forward to attending, on Saturday 17th January; I am one of a number of advisers offering drop-in sessions and start-up workshops. The organisers have put together […]
Lean marketing for social enterprise & startups
July 28, 2014 by Leave a Comment
I thoroughly enjoyed running Marketing skills for social enterprises – connecting with your customer last Friday afternoon. The workshop, organised by the Yorkshire Venture Philanthropy Programme and South Yorkshire Community Foundation took place at Sheffield Hallam University’s Sheffield Business School. Andi Stamp joined me to lead the seminar, bringing his expertise, empathy and enthusiasm: Andi […]
