New interview: impact investing, NEX Exchange and the Social Stock Exchange; and “rescuing capitalism as a force for good.” Lynne Brooke explains.
Can rogue agency bring PR industry into disrepute?
September 5, 2017 by Leave a Comment
A high-profile rogue PR agency reminds me that many folk have a jaundiced view of PR and communications – and you can’t necessarily blame them.
But good and ethical PR (and marketing) is most definitely not about telling lies, spinning facts, or creating hyperbole around mediocre products and services.