How to avoid founder syndrome, embed values and measure your impact with Adrian Ashton and how salon boss Louisa Ashforth launched her own skincare range.
Interviews: Louisa Ashforth and Adrian Ashton
Media responsibility and trust – podcast with Sam Walby and Bird LoveGod
Should we care about the media’s responsibility and balance? If we do, then in an age in which argument and polemic have become the norm, what positive steps can we take to support media we can trust? Today’s Business Live radio show features guests Sam Walby and Bird LoveGod.
Put the kettle on: what makes a tea business tick?
Interview with tea-preneurs Ted Ki Tae Kim and James Home of Diversitea Box, a tea subscription business with loyal, repeat customers in the UK, USA and beyond.
Cybersecurity interview – Andrew Mills
Yesterday’s guest on my Business Live radio show, Andrew Mills of Datamills, gave several chilling examples of businesses large and small (and sophisticated), and how cyber attacks have affected them. Andrew covered data security, steps to protect your business against cyber-attacks, passwords, social media and how the sharing economy of the dark web has made the cost of entry to criminality lower than ever before.
Ruth Lucas of Rovernighter interviewed
An in-depth live interview with Ruth Lucas of Rovernighter. Ruth discussed product development, design iteration, access to the market, funding, intellectual property, marketing, and sources of advice and support for entrepreneurs. In January Rovernighter was selected as the Virgin StartUp of the Week, and at the end of March the business was named by Theo Paphitis as a Small Business Sunday #SBS Award recipient.
Sheffield Antiques Quarter & Toy Like Me
In yesterday’s Business Live radio programme my guests were Hendrika Stephens of the Sheffield Antiques Quarter which supports a growing number of independent retailers in Sheffield and Karen Newell of Toy Like Me, an initiative seeking better representation of disability in children’s toys.
Have a listen to the podcast here.
Lean marketing for social enterprise & startups
I thoroughly enjoyed running Marketing skills for social enterprises – connecting with your customer last Friday afternoon. The workshop, organised by the Yorkshire Venture Philanthropy Programme and South Yorkshire Community Foundation took place at Sheffield Hallam University’s Sheffield Business School. Andi Stamp joined me to lead the seminar, bringing his expertise, empathy and enthusiasm: Andi […]
Marketing skills seminar: connecting with your customer
Friday 25th July, 12:30 – 16:30pm, Sheffield – FREE Venue: Room 7138, Stoddart Building, Sheffield Business School Would you like to know how attract more customers and develop a sustainable income? If so then this seminar will show you how to harness marketing and communications to: inform and engage with potential customers / clients; raise […]
What do digital law and independent restaurants have in common?
Well, both topics were covered on my Business Live radio programme this morning. Most businesses, social enterprises (and of course charities and public facing organisations) will agree that social media is an essential part of their marketing, communications or customer engagement strategy. But high profile examples of organisations (large and small) getting things wrong on […]