It’s evolving every day, it’s widely misunderstood, and it’s all too often monitored using the wrong measurements.
We’re talking, of course, about marketing. And if you’re running a business or a social enterprise, it’s probably something you’ve spent quite some time thinking about.
Me too. I’ve managed traditional, guerrilla, digital, offline, and integrated marketing campaigns for over 20 years, in businesses, social enterprises and organisations I have worked in and run, and for clients.
And I’ve built up an understanding of cost effective marketing – which should and will integrate with all of your strategic and business objectives – and will generate a measurable return on your investment.
Get in touch to discuss your particular goals and I’ll offer you a straightforward, honest appraisal of whether I think I can help you and my availability.